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content farm

French translation: Ferme de contenus

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21:01 Mar 22, 2020
English to French translations [PRO]
Tech/Engineering - IT (Information Technology)
Additional field(s): Advertising / Public Relations, IT (Information Technology), Internet, e-Commerce, Marketing / Market Research
English term or phrase: content farm
Definition from Oxford:
A website that contains very large quantities of content, typically of low quality or aggregated from other sites, generated solely to ensure that it appears high on the list of results returned by a search engine.

Example sentence(s):
  • Over the past two years, we've learned that there isn't any actual monetizable 'cultural value' in building a content farm with an authoritative voice or domination of a niche area. Vice
  • Most websites that buy articles from content farms are information-oriented, meaning their readers want quick, accurate info rather than a thoughtful reading experience. MediaBistro
  • In recent years, sites known as content farms have been taking advantage of the Google algorithm by copying content from reputable sites or publishing only words and phrases people might search for. The result is often a garbled mess of robot-speak that appears at the top of search returns. Slate (video)
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French translation:Ferme de contenus
Definition:
Une ferme de contenus est un site Web qui publie du contenu de peu de valeur dans le but de générer des revenus publicitaires. Parce qu'ils sont conçus et réalisés pour être bien référencés sur le Web, riches en publicité et à bas coût de production du contenu, ils sont faciles d'accès mais pauvres en contenu.
Selected response from:

Anthony Teixeira
Japan
Grading comment
4 KudoZ points were awarded for this answer



Summary of translations provided
5 +2Ferme de contenus
Anthony Teixeira


  

Translations offered


  confidence: Answerer confidence 5/5 peer agreement (net): +2
Ferme de contenus


Definition from Wikipedia:
Une ferme de contenus est un site Web qui publie du contenu de peu de valeur dans le but de générer des revenus publicitaires. Parce qu'ils sont conçus et réalisés pour être bien référencés sur le Web, riches en publicité et à bas coût de production du contenu, ils sont faciles d'accès mais pauvres en contenu.

Example sentence(s):
  • Une ferme de contenus est un site Web qui publie du contenu de peu de valeur dans le but de générer des revenus publicitaires. - Wikipedia  
  • Les fermes de contenus sont des sites éditoriaux créés et développés spécifiquement pour générer des revenus publicitaires à travers la publicité commercialisée au CPM ou par le marketing de la performance (liens commerciaux, affiliation,etc.). - Définitions marketing  
Anthony Teixeira
Japan
Local time: 03:57
Native speaker of: Native in FrenchFrench
PRO pts in category: 101
Notes to answerer
Claire Mendes Real Un site de type ferme de contenu ou usine à contenu est un site qui publie un grand nombre d’articles, sur des sujets recherchés par les internautes et susceptibles de générer du trafic. Autrement dit c’est un site qui crée du contenu à la demande. (contenu au singulier)


Votes in favor of/against selecting this as the best translation of the term asked
Yes  Pritha Bhatnagar
55 mins
No  Claire Mendes Real: Ferme de contenu
4 hrs
Yes  Pierrot de la L: usine à contenus / ferme à contenus (contenus au pluriel, ce genre de site Internet publiant beaucoup de contenus différents)
15 hrs
Yes  Charlotte Revill
1 day 6 hrs
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