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brand newsroom

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00:55 Mar 5, 2021
English to German translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Media / Multimedia, Journalism
English term or phrase: brand newsroom
Definition from contently:
The group of people that consistently publishes content on behalf of a brand, or the fundamental restructuring of brand communications to mirror those of a media organization; the thing your boss wants you to build.

Example sentence(s):
  • For your brand newsroom to be successful, you must have a strategy to amplify and distribute your message so more people hear it. Lush The Content Agency
  • Flipkart’s brand newsroom strategy has been instrumental in influencing the narrative and also in covering stories which would have otherwise never seen the light of the day. Digital Uncovered
  • Perhaps the greatest impact of creating a brand newsroom is the infusion of a traditional newsroom mindset in the content creation and distribution process: structured ideation, high quality, efficient. accurate, audience-centric, prolific, agile and adaptable, with the ability to be effectively proactive or reactive to breaking stories. PRNEWS
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Question posted on behalf of translation team:
GBK marketing and advertising specialistsGBK marketing and advertising specialists


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Summary of translations provided
4Brand Newsroom
Andreas Baranowski


  

Translations offered


2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
Brand Newsroom


Definition from Brand Newsrooms: Was sie können, wie si:
Ein Brand Newsroom ist das Betriebssystem für integriertes Marketing. Ein Brand Newsroom ist kein Raum, keine Plattform. Es ist vielmehr ein Set von Rollen und Abläufen, beschleunigt durch digitale Transformation.“

Example sentence(s):
  • ... ein Brand Newsroom ist das Betriebssystem für integriertes Marketing, und Abläufe in Unternehmen werden damit ent-linearisiert. ...ein Brand Newsroom kein Raum bzw. keine Online-Plattform ist, sondern ein Set von neuen Rollenabläufen. - Leadersnet  
Andreas Baranowski
Japan
Local time: 14:00
Native speaker of: Native in GermanGerman
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