evaluation brand appearance

Russian translation: Оценка внешнего вида марки

11:07 Sep 7, 2012
English to Russian translations [PRO]
Marketing - Advertising / Public Relations / Branding
English term or phrase: evaluation brand appearance
Встречается в тексте преложения о сотрудничестве для обновления или создания новой концепции бренда.
Контекст - в основном через запятую:
1.1.1. analysis
– BORK – Communication analysis (desk research) and evaluation brand appearance
– Evaluation study material (GfK Study, Sinus Consumer Research)
– Competition screening
– Optional: Further analysis items

Эти три слова вместе в гугле не встречаются, непонятно, то ли это представление бренда, то ли его внешний облик и к чему evaluation.
C evaluation study material тоже не совсем понятно.
lusita
Local time: 14:03
Russian translation:Оценка внешнего вида марки
Explanation:
Только язык смените
Selected response from:

erika rubinstein
Local time: 14:03
Grading comment
3 KudoZ points were awarded for this answer



Summary of answers provided
4 +3Оценка внешнего вида марки
erika rubinstein


Discussion entries: 6





  

Answers


3 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
Оценка внешнего вида марки


Explanation:
Только язык смените

erika rubinstein
Local time: 14:03
Works in field
Native speaker of: Native in RussianRussian, Native in GermanGerman
PRO pts in category: 71

Peer comments on this answer (and responses from the answerer)
agree  Yuri Dubrov: бренда
10 mins

agree  Vladimir Shelukhin
28 mins

agree  pfifficus
1 hr
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