above the fold

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17:55 May 5, 2010
English to Slovak translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Internet, e-Commerce
English term or phrase: above the fold
Definition from Tha Canadian Marketing Association:
The part of an e-mail or Web page that is visible without scrolling. It is generally a more desirable placement because of its visibility.

Example sentence(s):
  • Google expects the exclusion will result in higher prices for "above the fold" placements, as brand advertisers bid against each other for those more desirable placements. Clickz.com
  • But even given our new larger page sizes, we were still presented with long lists of items to be placed above the fold – lists impossible to accommodate. There were just too many things for the limited amount of vertical space. boxesandarrows.com
  • When a banner is allowed to pre-load, being above the fold may be favorable in terms of generating awareness. Marketing Terms
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Summary of translations provided
4nad zlomom, nad prehnutím
Igor Liba
3nad okrajom
Anton Šaliga


Discussion entries: 1





  

Translations offered


58 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
nad okrajom


Definition from own experience or research:
spôsob zobrazenia inzercie v hornej časti načítanej stránky, viditeľnej bez ´skrolovania´ bezprostredne po načítaní stránky, nad okrajom stránky

Example sentence(s):
  • * - * 
Anton Šaliga
Slovakia
Local time: 08:40
Native speaker of: Slovak
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2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
nad zlomom, nad prehnutím


Definition from google ad sense:
Jednotke služby AdSense zadajte meno, ktoré si budete pamätať, a popis, ktorý uľahčí jej identifikáciu v prípade, že sa jednotku rozhodnete aktualizovať. Na rozdiel od mien kanálov, ktoré sú používané pre potreby prehľadov, meno zadané jednotke služby AdSense slúži na uchovanie poriadku medzi reklamnými jednotkami pre potreby vytvárania kódu. Odporúčame nasledujúce zásady pri pomenovávaní reklamných jednotiek: mojastránka_čast_umiestnenie_ATF (skratka above the fold (nad zlomom stránky)_veľkosť. Príklad: športovýprehľad_futbal_vpravo_ATF_250x250W.

Example sentence(s):
Igor Liba
Slovakia
Local time: 08:40
Native speaker of: Native in SlovakSlovak
PRO pts in category: 12
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