Internal, external integrated communications

Spanish translation: Estrategia integral de mercadotecnia y comunicaciones interna/externa

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:Internal, external integrated communications
Spanish translation:Estrategia integral de mercadotecnia y comunicaciones interna/externa

15:26 Apr 8, 2019
    The asker opted for community grading. The question was closed on 2019-04-12 12:54:07 based on peer agreement (or, if there were too few peer comments, asker preference.)


English to Spanish translations [PRO]
Social Sciences - International Org/Dev/Coop / informe
English term or phrase: Internal, external integrated communications
Internal, external or traditional , the organization cannot exist without properly resourced, integrated marketing and communications.

No sé muy bien cómo entender esta frase.
180452
Spain
Local time: 16:22
Estrategia integral de mercadotecnia y comunicaciones interna/externa
Explanation:
Una sugerencia.

¡Saludos!

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Note added at 25 minutos (2019-04-08 15:51:57 GMT)
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No creo que a la frase le falte algo. Sí me parece que, en español, su sentido es más claro si se agrega la palabra "estrategia". Me sonaría raro "... sin mercadotecnia y comunicaciones integradas". En el contexto empresarial, se suele hablar de estrategias de comunicación y mercadotecnia/marketing y por eso me pareció la opción más adecuada.
Selected response from:

Wordy Ideas
Spain
Local time: 16:22
Grading comment
Selected automatically based on peer agreement.
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +2Estrategia integral de mercadotecnia y comunicaciones interna/externa
Wordy Ideas
4Comunicaciones internas y externas integradas
Carolina Rostagno
3medios de enlace integrales, internos y externos
Juan Arturo Blackmore Zerón


  

Answers


10 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +2
internal, external integrated communications
Estrategia integral de mercadotecnia y comunicaciones interna/externa


Explanation:
Una sugerencia.

¡Saludos!

--------------------------------------------------
Note added at 25 minutos (2019-04-08 15:51:57 GMT)
--------------------------------------------------

No creo que a la frase le falte algo. Sí me parece que, en español, su sentido es más claro si se agrega la palabra "estrategia". Me sonaría raro "... sin mercadotecnia y comunicaciones integradas". En el contexto empresarial, se suele hablar de estrategias de comunicación y mercadotecnia/marketing y por eso me pareció la opción más adecuada.

Wordy Ideas
Spain
Local time: 16:22
Specializes in field
Native speaker of: Spanish
PRO pts in category: 4
Grading comment
Selected automatically based on peer agreement.
Notes to answerer
Asker: Gracias por la propuesta. La palabra "estrategia" no figura en la frase en inglés. Crees que a la frase le falta algo?


Peer comments on this answer (and responses from the answerer)
agree  Roberta Parisio
4 hrs

agree  abe(L)solano: Suena más natural agregando "estrategia" o "plan" :-)
15 hrs
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
internal, external integrated communications
medios de enlace integrales, internos y externos


Explanation:
Mi opinión.

http://descuadrando.com/Comunicación_integrada_de_marketing

Juan Arturo Blackmore Zerón
Mexico
Local time: 09:22
Works in field
Native speaker of: Spanish
PRO pts in category: 52
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20 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
internal, external integrated communications
Comunicaciones internas y externas integradas


Explanation:
Una opción más para traducir la frase.

Carolina Rostagno
Argentina
Local time: 11:22
Works in field
Native speaker of: Native in SpanishSpanish
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