Straight-line flags

English translation: [See explanation]

13:35 Mar 8, 2020
English language (monolingual) [PRO]
Marketing / Market Research
English term or phrase: Straight-line flags
Please see the sentences below which appear in a survey:

Number of straight-line flags triggered.

Straightline flag for Q15

Can you please tell me what is the exact meaning of this phrase in this context? Thanks in advance.
Rajan Chopra
India
Local time: 08:00
Selected answer:[See explanation]
Explanation:
It's a message telling you that the respondent may have clicked on the answers to a market research questionnaire without bothering to read the questions properly. http://www.qualtrics.com/blog/straightlining-what-is-it-how-...
Selected response from:

philgoddard
United States
Grading comment
Thanks a lot
4 KudoZ points were awarded for this answer



SUMMARY OF ALL EXPLANATIONS PROVIDED
4 +2[See explanation]
philgoddard
4 +1alertas de falta de diferenciação nas classificações
airmailrpl


Discussion entries: 2





  

Answers


1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
straight-line flag
[See explanation]


Explanation:
It's a message telling you that the respondent may have clicked on the answers to a market research questionnaire without bothering to read the questions properly. http://www.qualtrics.com/blog/straightlining-what-is-it-how-...

philgoddard
United States
Specializes in field
Native speaker of: English
PRO pts in category: 14
Grading comment
Thanks a lot

Peer comments on this answer (and responses from the answerer)
agree  B D Finch
5 hrs

agree  Clauwolf
20 hrs
Login to enter a peer comment (or grade)

2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
straight-line flags
alertas de falta de diferenciação nas classificações


Explanation:
straight-line flags => alertas de falta de diferenciação nas classificações

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Note added at 2 hrs (2020-03-08 16:30:40 GMT)
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Straightlining. It’s the bane of survey writers. It happens when your respondents rush through your survey clicking on the same response every time and it’s a serious threat to data quality.

More technically called non-differentiation in ratings, straightlining happens when respondents lose their motivation to engage with a survey because they’re bored, don’t have the mental energy, or they find the survey too complex and demanding.

Different Types of Straightlining

Straightlining at its most basic is where respondents will provide their answers to a series of questions in the same place on a rating scale:
https://www.qualtrics.com/blog/straightlining-what-is-it-how...


airmailrpl
Brazil
Local time: 23:30
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in PortuguesePortuguese
PRO pts in category: 16

Peer comments on this answer (and responses from the answerer)
agree  Maninder Kaur
20 days
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