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publipromotionnel

English translation: promotional advertising

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
French term or phrase:publipromotionnel
English translation:promotional advertising
Entered by: Steve Melling

18:50 Nov 8, 2009
French to English translations [PRO]
Bus/Financial - Advertising / Public Relations
French term or phrase: publipromotionnel
Pouvez-vous nous donner quelques exemples de dispositifs **publipromotionnels** ?


En ce qui concerne les campagnes display, nous pouvons créer un trafic de masse sur les sites mobiles des marques, avec 4.5 millions de visiteurs uniques par mois vers les portails xxx.
Nous collaborons avec des clients très variés comme, entre autres, xxx pour leurs lancements produits, xxx pour leur nouvelle identité de marque, xxxx pour leurs ventes flash de billets, xxxx pour leur campagne de prévention pour la contraception, ou encore xxx pour leur campagne image visant un public jeune.


xxx = all major companies.
Steve Melling
France
Local time: 01:03
promotional advertising
Explanation:
also known collectively as "advertising specialties" in the US. Products marked with the brand, to help promote it.
Things like - keychains with the name of a film, T-shirts with concert dates for a rock band, just to name a couple.

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Note added at 12 mins (2009-11-08 19:02:09 GMT)
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http://www.wisegeek.com/what-is-promotional-advertising.htm
Selected response from:

Travelin Ann
Local time: 19:03
Grading comment
Many thanks.
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +8promotional advertising
Travelin Ann


  

Answers


11 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +8
promotional advertising


Explanation:
also known collectively as "advertising specialties" in the US. Products marked with the brand, to help promote it.
Things like - keychains with the name of a film, T-shirts with concert dates for a rock band, just to name a couple.

--------------------------------------------------
Note added at 12 mins (2009-11-08 19:02:09 GMT)
--------------------------------------------------

http://www.wisegeek.com/what-is-promotional-advertising.htm

Travelin Ann
Local time: 19:03
Works in field
Native speaker of: English
PRO pts in category: 11
Grading comment
Many thanks.

Peer comments on this answer (and responses from the answerer)
agree  Jennifer Levey: Yes - as distinct from 'sales advertising'.
4 mins
  -> Thanks, mediamatrix
agree  Sheila Wilson
19 mins
  -> Thanks, Sheila
agree  Anne-Marie Grant (X)
2 hrs
  -> Thanks, Anne-Marie
agree  Chris Hall
2 hrs
  -> Thanks, Chris
agree  mimi 254
13 hrs
  -> Thanks, Mimi
agree  Evans (X)
15 hrs
  -> Thanks, Gilla
agree  Radu DANAILA
1 day 16 hrs
  -> Thanks
agree  AmyLahb: good luck!
3 days 17 hrs
  -> Thanks, Amy
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