GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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16:04 Dec 28, 2015 |
French to English translations [PRO] Marketing - Retail / Airport facilities | |||||||
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| Selected response from: Margaret Morrison United Kingdom Local time: 05:19 | ||||||
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Summary of answers provided | ||||
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3 +4 | multi-pronged strategy |
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4 | wide range of products |
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3 | wide range offer |
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Discussion entries: 2 | |
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wide range offer Explanation: Or wide range of prices offer. Price scissor cannot be used because it is a technical term (i.e., sell your product low, have to buy goods high). |
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multi-pronged strategy Explanation: Has the advantage of retaining a tool analogy |
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