Jonathan! I think you've got it! Sorry for posting so many replies to this thread. I hope I'm not clogging up inboxes here. I've had a look at their online site. As I'm working from word documents I don't tend to look at the actual site itself (something to learn from!)
http://www.koettermann.com/labor/ and the menu across the top (HOME, IMPRESSUM, SITEMAP, KONTAKT, NEWSLETTER, FAVORITEN) remains at that point on the screen no matter what you click on. Therefore I think "Immer im Blick" must be a note to the webmaster to say "Always visible". What do you think? Cheers, J