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Einheitsgebräu

French translation: bière sans caractère

13:46 Jan 23, 2012

German to French translations [PRO] Marketing - Food & Drink
German term or phrase: Einheitsgebräu Politique d'entreprise d'un fabricant de bière : "XXX setzt seit Jahren auf Industriebier und Einheitsgebräu." Merci de votre aide !	Francoise Csoka KudoZ activity Questions: 2491 (8 open) (408 closed without grading) Answers: 78 Local time: 06:22
French translation:bière sans caractère Explanation: une suggestion	Selected response from: Isabelle Cluzel France Local time: 06:22
Grading comment Merci ! 4 KudoZ points were awarded for this answer

Summary of answers provided
3 +4	bière sans caractère	Isabelle Cluzel
3 +1	breuvage standard à grande consommation	Doris Wolf

Discussion entries: 3

InterloKution Donc 15:13 Jan 23, 2012  il a mauvaise réputation...je trouve que la solution proposée par notre collègue est correcte, en tous cas, c'est la bonne direction. Francoise Csoka ASKER Non 15:08 Jan 23, 2012  XXX n'est pas le concurrent ! :-) .. Mais ce n'est pas lui qui tient ce propos le concernant. InterloKution allusion à Einheitsbrei peut-être 13:56 Jan 23, 2012  en fait, il est fait allusion ici à un "breuvage" qui n'a pas vraiment de goût propre, renvoie dans le texte à "Industriebier". J'espère que XXX est le concurrent et que votre client a bien une stratégie inverse ! J'avoue que le terme exact, ou qui irait dans le contexte, ne me vient pas spontanément. Automatic update in 00:

  

Answers

30 mins   confidence: peer agreement (net): +4

bière sans caractère Explanation: une suggestion	Isabelle Cluzel France Local time: 06:22 Works in field Native speaker of: French PRO pts in category: 12
Grading comment Merci !
Peer comments on this answer (and responses from the answerer) agree  Claire Bourneton-Gerlach 1 hr agree  FredP: "sans caractère marqué/affirmé" 1 hr agree  Anne Bühler 3 hrs agree  InterloKution: voilà, sans caractère ! Ou : breuvage sans caractère 22 hrs
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16 hrs   confidence: peer agreement (net): +1

breuvage standard à grande consommation Explanation: Je ne sais pas si ca se dit ainsi, peut-être trop long ou trop littéral, pourtant, à mon avis, cette expression rend le mieux le sens de "Einheitsgebräu".	Doris Wolf Germany Native speaker of: German
Peer comments on this answer (and responses from the answerer) agree  belitrix: Ich würde "à grande consommation" weglassen. "Breuvage standard" gefällt mir sehr gut 18 hrs
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