pautar las viñetas de campañas

English translation: outline the key points of the campaigns

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase: pautar las viñetas de campañas
English translation:outline the key points of the campaigns
Entered by: Manuel Aburto

03:44 Jun 19, 2019
Spanish to English translations [PRO]
Marketing / Market Research / Radio spots
Spanish term or phrase: pautar las viñetas de campañas
Hola:

Esta parte del documento que estoy traduciendo creo que aborda la parte de marketing o simplemente se quieren dar a conocer. Les copio el extracto:

Se desarrolló espacio publicitario por tres meses en radios locales de las provincias en donde tiene presencia la Organización. Esto sirvió para pautar las viñetas de campañas facilitados por la región, logrando llegar a comunidades rurales.

Supongo que con el "facilitado" se refieren a los espacios.

Gracias por sus aportes desde ya.
Manuel Aburto
Nicaragua
Local time: 14:53
outline the key points of the campaigns
Explanation:
pautar 2. tr. Dar reglas o determinar el modo de ejecutar una acción.
DRAE

viñeta nf (símbolo en lista) bullet point n
Word ref https://www.wordreference.com/es/en/translation.asp?spen=vin...

It seems strange to me that facilitados is m. I think it is more likely that it refers to the campaigns.



Selected response from:

Jane Martin
Local time: 20:53
Grading comment
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +1outline the key points of the campaigns
Jane Martin
3advertise their campaigns
Marie Wilson
3set the pattern/scheduled the campaign spots
Juan Arturo Blackmore Zerón


  

Answers


5 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
outline the key points of the campaigns


Explanation:
pautar 2. tr. Dar reglas o determinar el modo de ejecutar una acción.
DRAE

viñeta nf (símbolo en lista) bullet point n
Word ref https://www.wordreference.com/es/en/translation.asp?spen=vin...

It seems strange to me that facilitados is m. I think it is more likely that it refers to the campaigns.





Jane Martin
Local time: 20:53
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 11
Notes to answerer
Asker: Right. I agree with you Jane, "facilitados" should be f.


Peer comments on this answer (and responses from the answerer)
agree  neilmac
2 hrs
  -> Thanks Neil
Login to enter a peer comment (or grade)

7 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
advertise their campaigns


Explanation:
"Pautar" in this context can just mean advertise:

https://www.proz.com/kudoz/spanish-to-english/marketing/1306...

https://forum.wordreference.com/threads/pautar-publicidad.10...

I think it just means that local radio served as a vehicle to advertise their campaign in rural areas, where there are no other mediums.




Example sentence(s):
  • Traditionally, retail companies created TV commercials to advertise their campaigns and price reductions to entice Christmas shoppers to buy from them
  • On crowdfunding websites, companies in search of financial support advertise their campaigns and offer rewards to backers
Marie Wilson
Spain
Local time: 21:53
Native speaker of: Native in EnglishEnglish
PRO pts in category: 19
Login to enter a peer comment (or grade)

14 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
set the pattern/scheduled the campaign spots


Explanation:
En la industria radiofónica se le llama viñeta al anuncio(locución/spot) verbal emitido con cierta frecuencia.

https://www.radiocentre.org/how-to-do-it/planning-your-campa...

Juan Arturo Blackmore Zerón
Mexico
Local time: 15:53
Works in field
Native speaker of: Spanish
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