Nov 2, 2009 12:32
14 yrs ago
4 viewers *
English term
Denmark
Language tailored to your target group
Native in: Danish
Works in: English to Danish, Swedish to Danish, Norwegian to Danish, and 1 more.
Can you grow a customer?
English
Bus/Financial
Business/Commerce (general)
My colleague seems to believe so, I'm not sure he's right.
Thanks.
Thanks.
Responses
+14
7 mins
Vicky Nash
United Kingdom
United Kingdom
Native in English
&
English
Works in field
United Kingdom
Related KudoZ points
:
4
Selected
Yes
"Grow a customer" is a term used to imply an expanded business relationship with a customer, i.e. the customer starts out requiring one service from your company and through persuasion and other business methods they come to use the company for more of the services they require (e.g. they use you for translation, but expand to using your dtp services/interpretation) or use your business for a higher percentage of the service you provide (e.g. the company becomes their number one choice for translation).
Personally I'd prefer to "grow a relationship" with a customer though - it's clearer what is meant.
Personally I'd prefer to "grow a relationship" with a customer though - it's clearer what is meant.
Peer comment(s):
| agree |
Henry Schroeder
: in America you can grow almost anything, I hear it in the most unbelievable contexts, among others, your "to grow a relationship"
8 mins
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Thanks :)
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Marek Daroszewski (MrMarDar)
10 mins
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Thanks :)
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| agree |
Sarah Bessioud
13 mins
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Thanks :)
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inmb
37 mins
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Thanks :)
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| agree |
Liam Hamilton
1 hr
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Thanks :)
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Mark Nathan
: And of course it always helps if you fertilize them ;)
1 hr
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Lol, thanks! :)
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| agree |
kolya
: kolya
1 hr
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Thanks :)
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Alfa Trans (X)
1 hr
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Thanks :)
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Maria Fokin
2 hrs
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Thanks :)
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jccantrell
: Oh, yes. You can also grow your business in the same way.
2 hrs
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Thanks :)
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eski
: On a roll, Vicky! BTW: Your answer itself shows more than a bit of good business acumen. :)) eski
3 hrs
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Thanks eski! :)
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MarinaM
6 hrs
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Thanks :)
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Polangmar
8 hrs
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Thanks :)
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Gary D
: Absolutly Yes
2 days 18 hrs
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Thanks :)
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4 KudoZ points awarded for this answer.
Comment: "Thank you for all your interesting comments on the query :-)"
6 mins
Rolf Keiser
Switzerland
Switzerland
Native in English
&
English
Works in field
Switzerland
Translate complexity through simplicity
Native in: English (Variants: US, British) 
, German (Variants: Germany, Swiss)
Works in: German to English, English to German, English, and 1 more.
Related KudoZ points
:
8
at most, you can groom a customer
I don't think you can grow a customer - either he is one or he is not. At most you can groom a customer to your liking or preferences.
Peer comment(s):
| neutral |
B D Finch
: Given the use of "groom" in the sex industry and paedophilia, it might be best avoided nowadays.// There are subtle and less subtle differences between the context of the question, one's personal grooming, grooming a horse and grooming another person
2 hrs
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a well-groomed person doesn't neccessarily have to be associated with sex!
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8 mins
Sheila Wilson
Spain
Spain
Native in English
&
English
Works in field
Spain
20 years producing 100% natural English
Native in: English (Variant: British) 
Works in: English, French to English
Related KudoZ points
:
20
marketing speak
Customer Obsession: How to Acquire, Retain, and Grow Customers in ... - Résultats Google Recherche de Livres
de Abaete de Azevedo, Ricardo Pomeranz - 2008 - Business & Economics - 240 pages
. Rounding out this invaluable guide are illuminating case studies of numerous national and international brands that successfully used relationship marketing ...
books.google.fr/books?isbn=0071497048...
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Note added at 9 mins (2009-11-02 12:41:55 GMT)
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Link:
http://www.amazon.com/Customer-Obsession-Customers-Relations...
de Abaete de Azevedo, Ricardo Pomeranz - 2008 - Business & Economics - 240 pages
. Rounding out this invaluable guide are illuminating case studies of numerous national and international brands that successfully used relationship marketing ...
books.google.fr/books?isbn=0071497048...
--------------------------------------------------
Note added at 9 mins (2009-11-02 12:41:55 GMT)
--------------------------------------------------
Link:
http://www.amazon.com/Customer-Obsession-Customers-Relations...
11 mins
Stephanie Ezrol
United States
United States
Native in English
&
English
Specializes in field
United States
French to English, English to English
Native in: English
Works in: English, French to English, French Middle (ca.1400-1600) to English
Related KudoZ points
:
68
yes, it is a marketing development term
It is odd sounding in normal written or conversational English, but the phrase is used in marketing.
Example sentence:
Employee Morale Wilting? Grow a Customer Focused Culture
The whole point of a relationship is to keep and grow a customer.
Reference:
http://www.hrtools.com/legal_compliance/employee_morale_wilting_grow_a_customer_focused_culture.aspx
Peer comment(s):
| neutral |
Marek Daroszewski (MrMarDar)
: save that the first example sentence is about growing a culture focused on customers :-)
5 mins
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You are right. It is another example of that odd use of English.
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Discussion
I saw a truck supplier do this to a company, they took the chance and gave a customer 3 good trucks on a good deal at start up, the customer now has 250 trucks, and buys them all from the same supplier. If the supplier didn't supply the first 3 at a good deal, his new customer wouldn't have been able to succeed and grow.