English to Russian Marketing Marketing / Market Research

The Marketing Paper also covers essential technical aspects (e.g. formatting and resolutions of image data).
When using the other Party’s logo or further intellectual property an uniform market ap-pearance shall be safeguarded, in particular XXX’s Marketing Paper under www.prostoobrazets.com/marketing shall be observed.
Что значит Marketing Paper в данных фразах? Спасибо за идеи