Glossary entry

Bosnian term or phrase:

pozicioniranje

English translation:

positioning

Added to glossary by Karen Ordanic
Jan 18, 2006 20:47
18 yrs ago
4 viewers *
Bosnian term

pozicioniranje

Bosnian to English Bus/Financial Economics
Radi se o brosuri koja je namijenjena poduzetnickom osposobljavanju. Od pet poglavlja, koliko ih sadrzi brosura, drugo se bavi istrazivanjem trzista i marketingom. To se poglavlje bavi sljedecim temama:
- potencijalni kupci i konkurencija
- segmentiranje trzista, pozicioniranje
- strategija marketinga
- promovisanje, distribucija, cijena
Dakle, ako ja dobro razumijem ovaj kontekst, radi se o pozicioniranju na trzistu. 'Positioning' mi bas ne zvuci najbolje... A mozda i nisam u pravu.
Proposed translations (English)
5 +5 positioning

Proposed translations

+5
15 mins
Selected

positioning

To je pravi izraz u SAD-u.

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Note added at 24 mins (2006-01-18 21:11:43 GMT)
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http://www.zeromillion.com/marketing/ten/marketing-positioni...
Positioning is a perceptual location. It's where your product or service fits into the marketplace. Effective positioning puts you first in line in the minds of potential customers.

http://www.sideroad.com/Marketing/market_positioning.html
Explains what market positioning is, types of market positioning, and how to use market positioning to successfully sell a product.
Positioning is how you give your product or service brand identification.
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