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Direct Account

Italian translation: Cliente diretto

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:Direct Account
Italian translation:Cliente diretto
Entered by: Daniela Gabrietti

09:51 Dec 19, 2014
English to Italian translations [PRO]
Marketing - Retail /
English term or phrase: Direct Account
XXX Company is fine tuning its service model to better match with the needs of our different customers.
As more and more of our customers are looking towards digital platforms for managing their business with XXX Company faster and easier, and online tools are now able to offer many value added services, XXX Company is, for the Fall/Winter 2015 season, introducing a new, innovative sales channel for our B2B customers with an annual turnover of up to 25.000 euro per year: Direct Accounts. As a Direct Account, you will receive a completely renewed set of online services designed to optimize the way you work with us.
With new and improved tools such as the B2B Self Service portal, the online Dealer marketing Site and the upcoming e-Returns functionality, we enable you to be in control of your relationship with XXX Company, manage your orderbook from the time and place that best suits you, and in general have more time left to spend with your customers in your stores.

Sono conti o account?
Daniela Gabrietti
Local time: 10:20
account/ cliente senza intermediari
Explanation:
Account può anche tradursi con la parola cliente
Selected response from:

Fiorella Colantuoni
Italy
Local time: 10:20
Grading comment
Approvato dal revisore del cliente che ha commissionato la traduzione
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +1Direct Account
Emanuela Pighini
4account/ cliente senza intermediari
Fiorella Colantuoni
4conto diretto
Giulia Lena


Discussion entries: 1





  

Answers


37 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
direct account
account/ cliente senza intermediari


Explanation:
Account può anche tradursi con la parola cliente

Fiorella Colantuoni
Italy
Local time: 10:20
Native speaker of: Italian
PRO pts in category: 4
Grading comment
Approvato dal revisore del cliente che ha commissionato la traduzione
Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
direct account
conto diretto


Explanation:
XXX Company is, for the Fall/Winter 2015 season, introducing a new, innovative sales channel for our B2B customers with an annual turnover of up to 25.000 euro per year: Direct Accounts.

Si tratti di clienti con un fatturato superiore a 25 000 euro l'anno che hanno diritto a un "conto diretto"

Giulia Lena
Belgium
Local time: 10:20
Native speaker of: Italian
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1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
direct account
Direct Account


Explanation:
Io in questo caso lo lascerei in inglese, scritto in maiuscolo come nel testo sorgente per evidenziare che si tratta di un nome proprio che identifica una categoria di clienti.
Il significato si capisce dal resto della frase e scriverlo in italiano può dare adito a fraintendimenti, perché in realtà questi non sono gli unici clienti diretti dell'azienda, sono quelli che usufruiscono di un canale di comunicazione privilegiato.

Emanuela Pighini
Italy
Local time: 10:20
Native speaker of: Native in ItalianItalian

Peer comments on this answer (and responses from the answerer)
agree  Luca Calcagni: Farei così anche io, è un nome proprio deciso dal cliente.
1 hr
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