Wischer
English translation: swoosh (logo)
| 08:18 Feb 14, 2008 |
| German to English translations [PRO] Marketing - Retail / Advertising signs | |||||||
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|  Selected response from: Nicole Schnell United States Local time: 16:19 | ||||||
Grading comment
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| Summary of answers provided | ||||
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| 4 +1 | swoosh (logo) |
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| 3 | wiper |
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| 2 | wipe-off / wipe-clean surface (film/lamination) |
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| Discussion entries: 5 | |
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Answers
1 hr confidence: 
wiper Explanation: Wischer means wiper. But could also mean brush, mop. Reference: http://leo.dict beolingus |
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3 hrs confidence:
wipe-off / wipe-clean surface (film/lamination) Explanation: More speculation: if this is a signboard for displaying (e.g.) daily menus or daily specials written using felt pens, the 'Wischer' could be a surface film (lamination) applied to the substrate so the felt-pen markings can be wiped clean. -------------------------------------------------- Note added at 3 hrs (2008-02-14 11:37:36 GMT) -------------------------------------------------- I suppose you've already seen the 3M product spec (FWIW). It doesn't say anything about felt pens... ;-) Description 3M Scotchcal Translucent Graphic Film Series 3630 is the ideal choice for internally-illuminated signs where crisp, clear colors (many with PANTONE simulations) are required. This long−term, cast vinyl film has a clear, permanent, pressure-sensitive adhesive and a translucent synthetic liner that does not split if wet. The matte surface finish eliminates glare and provides a uniform color in both reflected and transmitted light. This film is thermoformable. PDF via: http://www.wrisupply.com/products.php?scat=57 |
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3 hrs confidence: peer agreement (net): +1
peer agreement (net): +1swoosh (logo) Explanation: Famous example: the Nike swoosh It's a graphic design element (wildly popular in the 80s) that is supposed to convey vitality and verve. Here are some examples how such a thing could look like: "SWOOSH LOGOS Below is our collection of swoosh logos. If you see a swoosh logo that you like but want some elements changed - like the color, the case of the font etc. - click on it to see what changes we will make to that logo at no extra charge." http://www.biz-logo.com/pre-designed-cat05.shtml -------------------------------------------------- Note added at 3 hrs (2008-02-14 11:30:28 GMT) -------------------------------------------------- Because it would be too expensive to have such a design printed directly on the material (wood, metal, etc.), they usually are printed separately on self-adhesive foil. -------------------------------------------------- Note added at 3 hrs (2008-02-14 11:54:19 GMT) -------------------------------------------------- It's called "Wischer" because this design element looks rather spontaneous than constructed. Is has nothing to do with cleaning. Reference: http://www.biz-logo.com/pre-designed-cat05.shtml |
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