referencia

English translation: model

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase:referencia
English translation:model
Entered by: Neil Ashby

08:44 Mar 19, 2015
Spanish to English translations [PRO]
Marketing - Marketing / Market Research / Competition rules
Spanish term or phrase: referencia
"Para poder participar, los consumidores deberán adquirir dentro del Periodo Promocional establecido, cualquier producto de la marca xxxxx, en cualquiera de sus formatos o referencias y en cualquier establecimiento de distribución ubicado en territorio nacional o en cualquier tienda online de un distribuidor con domicilio en España"

Many thanks
Wordup (X)
United Kingdom
Local time: 08:12
model
Explanation:
Could you provide some general info on the product, whether it's a car or a an aftershave has a lot of bearing.

At first look, "any format or model" would seem logical...(or even "format or size")
Selected response from:

Neil Ashby
Spain
Local time: 09:12
Grading comment
Selected automatically based on peer agreement.
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +2reference
neilmac
2 +3model
Neil Ashby


  

Answers


50 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
reference


Explanation:
Term commonly used in marketing to mean "product/item" or "type of item", probably by conflating catalogue reference number with the item per se.

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Note added at 52 mins (2015-03-19 09:36:57 GMT)
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I have a couple of clients who use "reference" this way to mean a particular product or item. It's really just shorthand for " item categorised under reference number X".

neilmac
Spain
Local time: 09:12
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 200

Peer comments on this answer (and responses from the answerer)
agree  Toni Castano
1 hr

agree  Andy Watkinson
3 hrs

neutral  philgoddard: I've never seen the word used in this way.
3 hrs
Login to enter a peer comment (or grade)

56 mins   confidence: Answerer confidence 2/5Answerer confidence 2/5 peer agreement (net): +3
model


Explanation:
Could you provide some general info on the product, whether it's a car or a an aftershave has a lot of bearing.

At first look, "any format or model" would seem logical...(or even "format or size")

Neil Ashby
Spain
Local time: 09:12
Native speaker of: English
PRO pts in category: 12
Grading comment
Selected automatically based on peer agreement.
Notes to answerer
Asker: Hi Neil. It's a water-filtering product. Thanks


Peer comments on this answer (and responses from the answerer)
agree  Marian Vieyra
3 hrs
  -> Gracias Marian

agree  philgoddard: Or version.
3 hrs
  -> Cheers Phil

agree  Giovanni Rengifo
3 hrs
  -> Grazi Giovanni
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