Glossary entry

French term or phrase:

marchés naturels

English translation:

natural markets

Added to glossary by Wyley Powell
Jan 7, 2010 22:45
14 yrs ago
French term

marchés naturels

French to English Bus/Financial Insurance
PowerPoint presentation (insurance industry) emphasizing the importance of effective recruiting.

"En premier lieu, il faut embaucher les personnes qui conviennent – opiniâtres, laborieuses, aptes à la formation, ***appartenant aux marchés naturels***, et qui ont la capacité d’influencer les gens.

TIA
Proposed translations (English)
4 +2 natural markets
3 +2 obvious markets
3 target markets
3 standard markets

Discussion

Travelin Ann Jan 11, 2010:
I'm late to this discussion, but what about something like " the usual markets" ?

Proposed translations

+2
10 hrs
Selected

natural markets

Good grief. Nobody else is suggesting the cognate adjective, but it's the natural choice! The natural markets for any type of insurance are the classes of natural customers for it: those who, by nature, have a need for it. People without cars are not natural customers for car insurance; people without dependents are not natural customers for life insurance.

'obvious', 'target' and 'standard' get close, but 'natural' gets it right on the nose. (Why wouldn't the writer have said 'évidents', 'cibles' or 'standards' if one of those was intended?)

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Note added at 3 days4 hrs (2010-01-11 03:26:20 GMT)
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See also http://www.onlineorganizing.com/NewslettersArticle.asp?newsl...
Peer comment(s):

agree Chris Hall : Convincing argument.
1 hr
agree B D Finch : Your reference certainly fits the context and suggests that this term is used amongst US insurance salespersons.
3 days 37 mins
Maybe we got it from the French :-)
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4 KudoZ points awarded for this answer. Comment: "Convincing! Thanks."
1 hr

target markets

They wish to recruit people who will be able to exert influence over others and, whilst 'obvious' works perfectly well, I think 'target' reflects the nature of the operation.
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8 hrs

standard markets

As opposed to tricky ones.
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+2
15 mins

obvious markets

"Natural markets" does sound like healthy greengrocers.

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Note added at 3 days10 hrs (2010-01-11 09:39:01 GMT)
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On the other hand, rkillings' posting and reference seem relevant.
Peer comment(s):

agree Travelin Ann : although we sometimes use "natural" in this context in the US
40 mins
Thanks Ann. Yes, it's sometimes used in the UK too but could be unclear.
agree Chris Hall : "obvious markets" in the UK
1 hr
Thanks Chris.
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