Glossary entry

Japanese term or phrase:

訴求ポイント

English translation:

selling points

Added to glossary by Miho Ohashi
Jun 5, 2009 17:07
14 yrs ago
6 viewers *
Japanese term

訴求ポイント

Japanese to English Bus/Financial Marketing / Market Research
「今回の訴求ポイントは前回調査よりスコアがアップしている」

ブランド浸透度に関する市場調査です。Appeal pointは和製英語ですよね?

Proposed translations

+2
10 mins
Selected

selling points

無難なところで、これでしょうか...
http://www.thefreedictionary.com/selling point
Peer comment(s):

agree Shannon Morales
3 hrs
agree KathyT
11 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks a lot!"
36 mins

Appealing points, Distinguishing points, Beneficial points

I would go for:
Appealing points
Distinguishing points
Beneficial points
Something went wrong...

Reference comments

30 mins
Reference:

FYR, please

訴求点調査
appeal point research
http://www.koukokutenshoku.com/dictionary/dictionary.php?fir...

Appealing points
http://www.noastec.jp/biocluster/cgi-bin/event_img/121022893...

セールスポイン トも販売促進パンフなどでよく見かけますが和製英語表現です。
http://www.e-associates.co.jp/jp/magazine/backnumber/irgover...
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